Increasing Your Chances of Employment as a Counsellor Part 3 of 3

By Nathan Beel, 2018 reprinted from QCA blog and PACFA’s Psychotherapy and Counselling Today.
www.nathanbeel.com

In the second part of this three-part series, I discussed five strategies for increasing one’s chance of counselling employment. These included possess a minimum of degree level or higher, gain volunteer experience in counselling, be a member of a counselling association, become known within the profession, and develop a positive professional reputation. This final part of the series will address an additional four strategies that I believe will help enhance your chances of employment as a counsellor.

Ensure your CV is professional: Your curriculum vitae (CV) is often one of the first evidence for panels of what type of professional you are. It should be error free. Errors, particularly basic or repeated errors, send signals of lack of attention, diligence, or writing ability. It should be targeted at the job you are applying for. Customise it to the potential readers. What will you include? What will you exclude (that doesn’t add value to the application)? How will you express it? You might consider gaining help from a professional in resume writing. Your CV gives the potential employer a window into who you are, what skills and potential you have, and your communication abilities.

Ask for critical feedback: Sometimes our blind spots can undermine how others perceive us or weaken our applications. When I prepare articles, I send drafts to people I trust will tell me where the mistakes are and give me hints on how to improve. I will have done this with this article, and I guarantee there will be corrections that will spare me the embarrassment of putting my name publicly to a document with errors I missed. Get someone to critically review your CV and cover letter to help enhance it. Ask someone to take you through a practice interview and then give you critical (and supportive) feedback to help you learn how to do better. Supportive feedback makes us feel good and critical feedback is the path to enhanced awareness and improvement. Intentionally ask for feedback, particularly from someone you think has strengths in the area you are seeking feedback in.

Prepare for the position: Study the company website, research about the target client group, target issue, and recommended therapy approaches for the target group, and research anything else that will help you gain a sense of what might be required in the role. While you may not be an expert and should not pretend to be if you are not, it shows the interview panel that you are committed to preparing for the position. If you don’t get the job, you still will have benefited by learning new information about a referral source and information about a target issue you may not have understood much about previously. Conversely, if you under-prepare, it signals the interview panel about a lack of care about the role and/or lack of willingness to demonstrate diligence that might be required for the role. It is generally evident which applicants have spent time preparing for the interview.

Cultivate professional character: The earlier tips are useful to enhance your chances of gaining employment. However, there are some more fundamental areas that form the substance of your professionalism that will probably be seen over time and contribute to the formation of your reputation. Cultivate the substance of a reputable professional. Seek to learn and grow as a counsellor. Aim to practice ethical decision-making consistently. Seek to excel in your studies and counselling practice. Seek assistance in the areas of your life which might be problematic. Continue learning. Read counselling books regularly even after you finish university. Actively seek to learn rather than merely meeting PD requirements. Practice what you preach. These may not be noticeable in first impressions, but over time, people will recognise them and give you regard accordingly. This is where your broader reputation will come from and will provide inspiration to younger members of the profession to follow the virtues you operate by. Your qualities will become a gift to others.

I hope these ideas will be helpful for both the younger members of the profession and to those currently seeking work. In my own experience, I have gained one job because a previous colleague of mine recommended my name to an employer friend of his seeking staff. My reputation with my colleague must have been sufficient that he had the confidence to commend me years later. I’ve gained jobs in which I applied, knowing I didn’t meet all the criteria. From what I have learned in two decades in the field from both sides of the hiring table, is that gaining work as a counsellor often requires strategic planning and development at multiple levels to give oneself the edge in a competitive process. Those who prepare best throughout their counselling journey and, more specifically, for specialised positions are likely to demonstrate greater value and attractiveness to future employers than those who haven’t paid attention to strategic preparation.

These blogs have highlighted one person’s perspectives. No doubt there is much expertise on this topic within the counselling profession. I’d encourage members to share their own ideas and tips in the comments below about how to increase one’s chances of successfully gaining counselling-related employment.

Are you studying counselling or a qualified counsellor and wanting professional mentoring? See here for more information.

Increasing Your Chances of Employment as a Counsellor Part 2 of 3

Young smiling woman getting support on psychotherapy session

By Nathan Beel 2018, reprinted from QCA blog.
www.nathanbeel.com

In the first part of this series, I discussed the competitive nature of advertised counselling applications. We have established that employers are looking for who they perceive to be the best applicant out of their pool of applicants. Your role then is to give yourself as many chances as possible to be the best applicant. Below are five strategies that may help increase the perceived value of what you might offer an employer:

Qualification: These days, more employers are looking for a minimum of a bachelor’s degree in counselling or a related discipline. Given that bachelor degrees are more common now than previous years, a bachelor’s degree or higher will generally provide an edge over a holder of a certificate or diploma.

Experience: Accredited counselling degrees nearly all have a placement component in them. However, if you and two of your fellow graduates are going for the same position, it is better to have additional experience. I recommend people consider volunteering at Lifeline, Drug Arm, or similar service that provides ongoing experience and close supervision. Quality volunteer experience plus a degree often gives a significant edge over a degree alone. In addition, there may be pathways in the volunteer organisations for becoming a volunteer supervisor, allowing additional skills and experience to be accrued.

Demonstrate commitment to the profession: When I would look at counsellor or counselling educator applicant CV, I always look for mention of membership in a counselling association. When I see a CV that indicates membership in a counselling association, it sends me a signal this person is committed to their professional identity and growth. When I see CVs without mention of membership, it raises questions in my mind. Is the depth of this person’s interest in counselling only limited to the possibility of gaining employment? Membership maintenance requires commitment to an ethical code, maintaining professional development, maintaining clinical supervision and contributing financially to the profession.  When I’m involved in hiring, I’m looking for evidence of commitment beyond the pay packet and promises made in the interview itself.

Get known: Counsellors are often introverted. We don’t put ourselves out there but prefer more intimate relating with our clients behind closed doors. However, our profession is a relational profession. I recommend people aim to become known. When people become familiar with who you are and the value you represent as a person, this may influence them if they are on your interview panel. Counselling is a fairly small profession, so it is fairly easy to get known by other counsellors. Attend professional development events and get to know other counsellors. Contribute to the association newsletter and blogs. Join an association subcommittee. Seek opportunities to provide professional development in an area you have knowledge and expertise in. Set up a LinkedIn account to put your CV for the world to see. When meeting people, give them your business card and later invite connection with LinkedIn. You might also consider setting up your own special business Facebook page or website as another ‘shopfront’ for your brand. The more people who become familiar with who you are and learn to trust you, the more likelihood that someone on your interview panel may know you and your ‘brand’ and may trust you over other candidates whom they do not know.

Develop a positive reputation: Your interactions with others in person and online, and your online footprint, will contribute to developing your reputation. Likewise, if you are studying, will your interaction with fellow students and behaviour in classes send signals of someone committed to the journey of becoming a counsellor? What type of person do they see? Do they see someone who they would want to refer clients to? Your reputation begins in university and people are unlikely to forget the behavioural impressions you leave with them. If people Google or Bing you, will the results send a signal of professionalism and other qualities associated with counselling? Determine what type of counsellor you want to be viewed as and ensure that is what you communicate in person and online. Employers and clients will look you up online or may ask questions of people who know you. A good reputation takes years to build and can be lost quickly. Aim to build it and protect it.

This segment has offered five ways of enhancing the chances of success in gaining counselling employment. In the next installment, I will list a further four strategies that I believe will enhance your chance of employment as a counsellor.

Increasing Your Chances of Employment as a Counsellor Part 1 of 3

Nathan Beel 2018, reprinted from QCA blog.

Reality hit me hard when I graduated with my first counselling degree. I was 23 years old and confident that obtaining my degree meant that I would become employed as a counsellor in the first weeks of looking for work. I diligently applied for successive positions and on occasions when I received replies, they politely declined and indicated that I needed more experience. I learned the hard way that degrees in counselling were not a guaranteed ticket to employment.

I returned to study for a graduate diploma in counselling with a 200 hr internship for experience and was fortunate to pick up a counselling job soon afterwards. After two decades in various counselling related roles, including being on panels interviewing for counsellors, my understanding of counselling employment has grown, and I can see how naïve my presumptions were in the early days.

A key assumption I operate on now is that counselling employment is a competitive supply and demand market. Employers aim for the most attractive candidate who applies. This attractiveness is based on the perceived value the applicant can bring to the role. Value is subjective depending on the position and the hirer, and the field of applicants.

What applicants often do not see is who they are competing against. This is an important factor that shouldn’t be overlooked. Missing out on a job does not mean that one was deemed inadequate or under-qualified. It may mean that there was another applicant with more diverse or specialised experience and training who gained the position. However it is measured, the applicant who gains the job is deemed by the panel to offer the role the most potential value compared to the other candidates. The challenge for the job seeker is to help shape the panel’s perception that s/he is the most valuable applicant.

Some counselling job seekers will miss out on positions because they disqualify themselves from applying. They may believe they are slightly underqualified for a position, that the position is difficult for them, or that others going for the position will be more qualified and experienced. However, if these job seekers do not apply, they might miss out on gaining the job that they may have otherwise gained. If they were to put their application in, they might be the most attractive candidate compared to the other candidates. I recommend against self-selecting out of applying when there may be some criteria that are not met or when the position description may appear intimidating. I have gained several positions which I perceived were above my capabilities and experience, but which if I had not have applied, I would have missed out on gaining the employment and discovering that I could do the role despite my self-doubts. While job seekers have increased chances of gaining work when they meet all the job criteria, their chances reduce to zero if they self-select out from applying at all.

In this instalment, I have highlighted that advertised counselling positions are competitive by nature and that organisations are seeking the most potentially valuable person from among a number of applicants. Missing out on a position does not imply that one is professionally deficient or unemployable as a counsellor but may simply reflect high-quality competition. I also recommended job seekers to go for positions that one may not meet all the criteria or where the position description tasks appear too difficult, as the job seeker may still be the viewed as the most potentially valuable person for the role compared to the other applicants. In the next instalment, I will discuss five specific strategies for increasing one’s perceived potential value of applying for jobs.